Archives: May 2018

Take That Down: Recent Lawsuit on Negative Reviews

“Beer: The cause and solution to all of life’s problems.”

Mr. Homer J. Simpson would love the recent case of a Massachusetts craft beer company that has been trying in federal court to get the employment website Glassdoor to turn the taps off and take down negative reviews about the company.  Craft Beer Stellar filed an amended complaint in the District of Massachusetts, which is now subject to a motion to dismiss filed on May 11.  The claims, defenses and legal issues raised are exactly what you would expect in a fight over negative online reviews.

For a refresher, we have previously addressed the issue of negative online reviews here and here.

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A Guy Unexpectedly Walks into a TSA Bag Inspection: Don’t Let TSA Snag your Swag and Other Promotions Gone Awry

With the increasing popularity of beer tourism and the statistics on brand loyalty (or lack thereof) among craft beer lovers, breweries may be looking for ways to promote their brand and keep their brewery’s name on the lips of consumers.  Some have started loyalty programs, while others find alternate fun and distinctive ways to promote their brand.  We continue to be amazed by and applaud the craft brew community’s innovative approach to growth and marketing.  We encourage you to keep the craft beer community unique, creative and fun.  But, sometimes promotions go wrong in unexpected ways that at best are embarrassing, and at worst run afoul of the law.

So let’s start with a recent mistake that led to the risk management guy (your author) getting stopped by TSA on his way home from speaking on that very topic at a national conference.  I assume that most of this conference’s attendees flew there.  I would also guess that many who flew opted not to check a bag.   Those two simple facts were overlooked by at least one conference exhibitor whose good intentions in handing out carabiner key chains and pens went awry.  (more…)

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(PODCAST) Tap Tips for Entity Formation and Taxation

In this episode of Verrill Voices: Lawyers on Tap, Verrill Dana attorneys Jennifer Green and Jonathan Dunitz discuss the importance of entity formation to the overall success of a brewery business, and the differences between forming an entity using widely available online resources versus doing so with the assistance of an experienced attorney. Drawing on her experience as a seasoned tax attorney, Jen provides invaluable information about the tax implications of various entity formation choices. (more…)

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